News: What’s your digital marketing score? A new tool will tell you — Real Estate News

News: What’s your digital marketing score? A new tool will tell you — Real Estate News

SphereBuilder, a new platform for agents and brokers, evaluates the effectiveness of online marketing — a critical tool for lead generation.

Key points:

  • Social media continues to be an important way for real estate agents to connect with potential clients, but it can be hard to measure results.
  • The newly launched SphereBuilder platform scores agents’ efforts and recommends ways to improve.
  • Social media can help agents gain market share in a down market with fewer sales to go around.

What’s your digital marketing score? A new tool will tell you – Real Estate News